dee-toy Toy mfg · est. 2005 EN · 中文 Request a sample →
OEM & ODM toy manufacturer · Zhejiang, China

Built for the
aisles of Europe
and the
shelves of America.

Twenty years of toy manufacturing, an in-house R&D studio of fifty designers, and a sampling line that turns a brief into a hand-finished prototype in seven days. Plastic, wood, and electronics — engineered to clear CE, EN71 and ASTM the first time.

Start an inquiry → Browse product lines
Export-ready BSCI audited FOB Ningbo
dee-toy in-house R&D studio — industrial designers working on toy prototypes
20 yrs exporting 50+ designers 7-day sampling 300+ SKUs / yr
Reference no. DT-CAP-2026 Capability snapshot · Q2
Track record
20yrs
Exporting toys to EU and US retail, wholesale, and brand programs since 2005.
In-house R&D
50+
Industrial, mechanical, electronic and graphic designers across one studio floor.
Sampling lead time
7days
From signed brief to hand-finished, photograph-ready prototype in your hands.
New SKUs / year
300+
Original tooled designs released each year — yours or ours, your IP either way.
01 / Capability

An R&D studio that ships, not a contract factory that copies.

Most of our peers will build whatever drawing you send. We'd rather work upstream of the drawing — interpreting your brief, sketching three directions, pulling samples off the bench, and de-risking compliance before the first mold cuts steel.

Inside the studio

One floor, four disciplines, fifty seats.

Industrial designers sketch alongside mechanical engineers; electronics and firmware sit one desk away from graphic and packaging. Decisions that usually bounce between three vendors happen here in a single afternoon — which is how a brief becomes a sample in a week.

D1Brief
D2Sketch
D33D CAD
D4SLA print
D5Hand finish
D6Function QA
D7Ship out
dee-toy production floor — multiple automated assembly lines with QC operators
In-house · assembly & QC under one roof
a.

Original design, not redrawn references.

Every brief begins on a blank sheet. We don't copy. Your IP, your tooling — protected by NDA on day one and physical control of files on the studio network.

300+ / yroriginal tooled SKUs
b.

Engineered for compliance from the first sketch.

Designers work with EN71, ASTM F963 and CPSIA limits on the wall. Small-parts gauges, drop-test rigs and pull-force jigs live next to the workbench, not in a distant lab.

First-passcertification rate 96%
c.

Tooling and pilot runs without leaving the building.

SLA, CNC, silicone soft tooling and a 200-ton injection pilot press on site — proving form, fit and assembly before steel molds are committed.

7 daysfrom brief to sample
d.

Electronics, audio and packaging under one roof.

PCBA, sound modules, motion sensors and rechargeable batteries are designed in-house, not subcontracted. Retail-ready packaging is laid out by the same studio so the unit and the box land at the same review.

4 in 1mechanical · electronic · graphic · packaging
02 / Product lines

Four categories, one accountable supplier.

Plastic, wooden, electronic and pet — designed, tooled and assembled inside the same building. One program manager, one quality dashboard, one bill of lading. MOQs below are starting points; we'll quote off your actual mix.

01 · Plastic dee-toy plastic toy lineup — building blocks, race cars, figures and stacking rings
Injection & rotomolded

Plastic toys

From bath squirts to ride-ons. ABS, PP, TPR, PVC-free elastomers, food-contact silicones. In-house mold making, pad-printing and tampo decoration. Pantone-matched, drop-test certified.

MOQ
1,000 pcs
Lead time
35–50 days
Materials
ABS · PP · TPR · Silicone
Decoration
Tampo · IML · Heat-transfer
Category 01 Quote this line →
02 · Wooden dee-toy wooden toy lineup — rainbow stacker, animal puzzles, shape sorter and blocks
Heirloom craft, modern compliance

Wooden toys

FSC-certified beech, rubberwood, birch ply. CNC-milled, hand-sanded, finished with water-based EN71-7 inks. Block sets, pull-alongs, role-play kits, Montessori-style learning.

MOQ
500 pcs
Lead time
45–60 days
Materials
FSC Beech · Rubberwood · Birch ply
Finishes
Water-based ink · Beeswax
Category 02 Quote this line →
03 · Electronic dee-toy electronic toy lineup — RC car, robot, learning tablet and light-up keyboard
PCBA & firmware in-house

Electronic toys

Sound, motion, light, and RC. Rechargeable Li-ion modules, IC sound chips, BLE-ready PCBA. Firmware tuning, audio recording, and UN38.3 battery documentation handled internally.

MOQ
2,000 pcs
Lead time
50–70 days
Capabilities
PCBA · Sound IC · BLE · RC
Battery docs
UN38.3 · MSDS · IEC 62133
Category 03 Quote this line →
04 · Pet dee-toy pet toy lineup — rubber bone, rope tug, treat ball, plush fish and feather wand
Chew-tested, non-toxic

Pet toys

Dog & cat play built to survive real teeth. Food-grade natural rubber, TPR and nylon, hemp-rope tugs, crinkle plush and treat-dispensers. Bite-force and pull-apart tested in-house.

MOQ
1,000 pcs
Lead time
40–55 days
Materials
Natural rubber · TPR · Nylon · Hemp
Compliance
FDA food-grade · REACH · Non-toxic
Category 04 Quote this line →
03 / Certifications

Cleared for EU and US the first time, not the fourth.

Every program is engineered against the destination market's standard from day one. Documentation packages are prepared in parallel with tooling, not after the line is running. Independent third-party labs (SGS, Intertek, TÜV) verify before shipment.

EU · Mandatory
CE

CE Marking

Conformité Européenne for the Toy Safety Directive 2009/48/EC. Required for placing toys on the EU/EEA market.

Directive 2009/48/EC
EU · Toy standard
EN71

EN 71-1/2/3

Mechanical & physical properties, flammability, and migration of certain elements. Tested across parts 1–14 as the product requires.

Scope EN 71-1 to EN 71-14
US · Toy standard
ASTM

ASTM F963

US consumer safety specification for toy safety. Verified by an accredited CPSC laboratory, with a Children's Product Certificate issued per shipment.

Spec ASTM F963-23
US · Chemical
CPSIA

CPSIA & Prop 65

Total lead, phthalates, and small-parts tested per 16 CFR 1303 / 1501. California Prop 65 chemical disclosure handled per SKU.

Reg 16 CFR 1303 / 1501
04 / How we work

From inquiry to container, six steps and one program manager.

Indicative timeline for a typical OEM run. Your program manager is named on day one and stays with you through to the bill of lading — no handoffs between sales, R&D, production and shipping.

Step 01Day 0–2

Inquiry & brief

You send a sketch, a reference, or a written brief. We respond within 24 hours with a feasibility note, a price band and an NDA.

DeliverableNDA · feasibility note
Step 02Day 3–7

Design & sampling

Studio sketches, 3D CAD and a hand-finished sample in your hands inside seven days. Up to three rounds of revisions included.

DeliverableWorking sample + CAD
Step 03Day 8–35

Tooling & PPS

Steel molds cut, PCBA prototyped, packaging proofed. Pre-production sample shipped for sign-off before mass production.

DeliverablePPS sample + T1 shots
Step 04Day 36–60

Production

Daily output reports, in-line QC checkpoints, and customer-portal photos at 25 / 50 / 75 / 100% completion.

DeliverableDaily output + IPQC report
Step 05Day 60–65

Inspection & cert

Third-party AQL 2.5 inspection, full lab test, DOC and CPC issued. You sign release before goods leave the warehouse.

DeliverableAQL report + DOC + CPC
Step 06Day 65+

Shipment

FOB Ningbo, or DDP to your warehouse. Forwarder coordination, telex release, and origin documents handled in-house.

DeliverableBL · telex · origin docs
05 / Start a program

Send us your brief. We'll send back a sample.

Sketch, reference image, retail target, even a paper napkin — whatever you have, we'll respond inside 24 hours with a feasibility note. If we proceed, your hand-finished sample ships in seven days.

  • Sales Vincent · vincent@dee-toy.comMon–Fri 09:00–18:00 CST · replies within 24 hours
  • Phone / WhatsApp +86 136 8585 6488Call or message a program manager directly
  • WeChat +86 136 8585 6488Add by phone number · GMT-friendly hours on request
  • Factory Yuyao, Zhejiang, ChinaVisits by appointment · airport pickup arranged
By submitting you agree to a mutual NDA before any drawings are exchanged. We do not share briefs with other clients, ever.